Friday, July 24, 2015

Kool Milds 90s ad

I remember seeing Kool Milds ads on the back covers of some magazines.  Women AND men appeared in em.

I recall seein a few young ladies in my college days with Kool Mild packs.  One of em even offered me one.  But I made the mistake of telling her "No thanks.  I got my own but they're Newports."

(If she had a Marlboro Light or a ML menthol, I wouldve accepted her offer then.)

Since I never tried Kool Mids on my own, I have no comment as far as their taste is concerned.  i'm guessing they're more like Kool LIGHTS in reality based on their name.

The lady herself in the above ad looks a lot more "KOOL and sexy" than the pack.

Wednesday, July 22, 2015

A classical Kool ad with lady riding the pack

I dont really get the message of  "Smoking cigs is KOOL" from seeing this very old ad.  But the lady certainly looks "KOOL" riding the pack.  I'm actually pretending the pack she's riding is more like her driving a motorcycle.  I guess based on how the ad is made, she is actually riding on a boat figuratively at a beach with green, menthol water.  (The Kool pack is her "boat."  I dont think she's surfing.)

This must be an ad from the 30s and 40s.  When all cig brands were nonfilters and  Kool was the ONLY menthol on the market in that era.  The corked tip on NF Kools looks you an idea on which end of the cig to put into your mouth. lol

  More menthol brands didnt start appearing til the late 50s.  When BT started making cigs with filters To make smokers feel better at smoking without having to worry about getting tobacco in their mouths.  And without having to worry about getting cancer at all....the first claims of smoking causing lung cancer started appearing in the mid 40s I believe.  The filtered Kools were introduced in '56 and they were portrayed as safer cigs to smoke (than NFs) during that era.

Of course, back then, it wasnt exactly proven smoking can cause cancer at all.  I do remember reading about a wife trying to sue RJR in court in the 50s after her husband died from lung cancer.  She was convinced him smoking Camels for years caused him to die.  But she lost her case.

If this happened in the late 90s or afterwards, she wouldve WON her case then.  Since everyone in the 50s socially accepted smoking, and nobody thought cigs were really bad for their health.  Til the SG started appearin with his '64 report on the cons of smoking and cigs.  And then when smokers started getting scared of the smoking cons, BT invented the light/ultra light brands as a way to prevent people from quitting smoking, making smokers think light/ULs are "safer cigs" to smoke than hi tar/hi nic cigs.  

The light/UL cigs were the NEW "safer cigs to smoke" in the 70s era,  The truth is BT invented filtered cigs in the 50s and then the lights/ULs 2 decades later as two ways to make  millions of adults (and teens) to keep buying their products.  After all if everyone stopped smoking when all brands were NFs alone, BT wouldve went outta business (And we wouldnt have cigs at all by now).  Gotta some up with some ideas to keep people buying cigs and to (more importantly) keep making money off of their pack/carton purchases!

  Nothing is really "safer" for your health in this world.  Not just filtered/light/ULcigs.  Diet pop really aint safer to drink than sugary pop.

I dunno if I'd smoke a NF Kool.  Those nonfiltered cigs even look smaller than king sized filtered cigs.  I'm used to holding long cigs.  Not cigs that look more like white toothpicks or fatter joints.

Sunday, July 19, 2015

Kools used to be a good Newport alternative

Kool....the first-ever menthol cig brand...and obviously the oldest menthol brand as well.

A lotta Kool ads in the 60s-mid 70s had the waterfall theme  i think the Kool ads from the 80s and 90s looked a lot better than this one.  But I understand the connection between a waterfall and a "refreshing menthol cig."   Seeing the waterfall is "refreshing" in itself.

The Kool Mild ads from my boy days had women in em.  I've actually seen Black women in some 70s Kool ads before.   If I lived in the 60s/early 70s, I would love to try a Kool pack from that era.  Since Kools used to be the #1 menthol back then. 

I do remember trying Kools a few times in the late 90s, before RJR bought the brand.  The original Kools tasted a lot like Newports....strong tasting cig with more tobacco flavor and a touch of mint flavor.

The RJR version of Kools in modern times taste more like a corked Salem....they have a lot more of the menthol taste than tobacco now.  Even the original Kool pack looks better to me than the modern pack.

Newports are the Marlboros of menthols, based on their popularity in the modern era.  Since almost every menthol smoker (especially Black smokers) prefer Newports over Kools.  But Kools are the "original Marlboros of menthols."